Smart

We’ve all heard about the “evolution of marketing,” transitioning from product-based marketing 1.0 to customer-based marketing 2.0, and progressing through 3.0, 4.0, to today’s digital-centric 5.0 era. When you take a step back to observe the bigger picture, it becomes clear that all marketing trends—whether it’s SEO to better reach customers, personalization to better serve …

The 7 Main Types of Shoppers: A Comprehensive Overview Read More »

When trying to work out which is the best cloud provider is best to help your business and enable digital transformation, it helps to know what criteria to look for. More than just a cost comparison, choosing the right type of cloud computing services you contract for your company means looking at key factors, such …

Choosing the Right Cloud Provider: 10 Essential Considerations Read More »

The use of cloud computing is becoming more prevalent and widespread in various domains and sectors. According to Statista, the global cloud computing market size is expected to grow from $371.4 billion in 2020 to $832.1 billion by 2025, at a compound annual growth rate (CAGR) of 17.5 percent. Cloud computing is the delivery of …

The 10 Most Common Cloud Computing Uses Explained Read More »